A warm welcome to you! Nice to have you here!
Strengthen your professional identity.
Unfold your Effectiveness.
I support (individual) entrepreneurs who want more clarity, direction and effectiveness in their business.
Do you know this?
Are these your topics?
- EYou get good feedback, but when asked, you can't express your added value well?
- EDo you have the feeling that you are offering a "vendor's tray" without a clear profile?
- EAre you reluctant to demand an appropriate fee for your services?
- EDo you prefer to develop your product further or do further training instead of focusing on your strategy?
- EAre you not sure what you actually need in your situation?
- EWondering which service provider you should commission with what?
My offer
My customers became self-employed because they wanted to bring something into the world – not to do marketing.
The variety of options and technical jargon is overwhelming.
Then you see something from the competition and ask yourself: do I need that too?
I am happy to be your tour guide in the marketing jungle.
I always provide holistic advice and support at the interface between communication & marketing on the one hand and strategy and business development on the other.
We determine the intensity together: from a rough, orienting consultation, to concepts & training, right through to implementation.
Let’s talk 🙂
My approach
Traditional marketing concepts are often too confusing, too imprecise or simply too costly for individual entrepreneurs.
From my work with many coaches, consultants and individual entrepreneurs, a light-footed method has emerged that allows us to see quickly,
- where you stand,
- what you need and
- what the next steps are for you,
to make you clearer, more attractive and more effective.
“My mission is to support individual entrepreneurs to see their added value confidently and communicate it authentically – and to be paid appropriately for it.”
Julika Franke
About me
Language creates reality.
Structure creates clarity & recognizability
Empathy creates understanding & relevance.
For as long as I can remember, I have enjoyed playing with language, putting myself in the other person’s shoes, finding structures in what they say, reformulating it and being pleased when the person I’m talking to sees themselves reflected in it.
I really enjoy this intellectual, but also emotional exercise.
On reflection, I’ve been doing this for a very long time: from record sponsorship income from the graduation newspaper, to the website relaunch as my first project as an assistant, to now being self-employed.
I work for and with my customers to find out what they really need: Because most of the time, you’re not selling a product, but the solution to a problem or, more precisely, the emotion associated with the solution to the problem.
What do you (actually) offer?
Interested or still have questions?
You are welcome to write to me at julika@julika-franke.de, call me on +49 176 / 820 92 456 or send me a WhatsApp message or simply fill out the contact form here. I will get back to you shortly.
We always start by getting to know each other without obligation.
Where do you stand, what do you need, what do you want from me?
A conversation like this usually provides initial clarity, an idea of how to proceed.
I would be happy to discuss your situation with you.